Because of the new commercial reality that has emerged in an accelerated manner and with the boom of telecommuting, potential buyers are more inclined to buy an individual home, which offers more privacy, than an apartment.

With the spread of covid-19, strict home quarantines were decreed in Central American countries. This scenario encouraged the implementation of telecommuting and forced companies to adapt to new forms of operation.

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Oscar Sequeira, vice-president of the National Association of Home Builders (Anacovi) in Guatemala, explained to Prensalibre.com that “… people are looking for larger spaces, gardens, illuminated and ventilated areas, among others.”

In the last five years, the trend in the Guatemalan metropolitan area was to move from individual homes to apartment buildings with the aim of getting back to the city. However, with the changes in people’s habits caused by the covid-19 outbreak, the trend was reversed.

Check out the “Feasibility studies of real estate projects” that we carried out at CentralAmericaData.

Regarding residential property sales, Juan Carlos Salazar, president of Anacovi, explained that “… the demand for housing is recovering fast, and there is also interest from banks in granting loans, that is, there is capital available.”

Studies by CentralAmericaData show that at the end of the first half of 2020 in Central America nearly 4 million people were looking to buy or rent a residential property over the Internet, and 18% of these consumers were exploring options for buying an individual home.

The interactive information system details that as of June of this year and at a regional level, more than 350 thousand consumers were trying to buy an apartment in the digital environment.

Source: prensalibre.com

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